Because they affect both buying (what do customers want?) and selling (how can we make our product or service appeal to our customers?), marketing jobs come in many varieties. Below are some of the career fields:
“Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
The American Marketing Association - Puget Sound Chapter
The American Marketing Association
Ad Council
American Association of Advertising Agencies (A.A.A.A.)
International Association of Business Communicators (IABC)
Public Relations Society of America
The Direct Marketing Association
National salary Information is available on salary.com and jobstar.org.
State of Washington detailed salary information can be found at: workforceexplorer.com
The Occupational Outlook Handbook by the US Dept of Labor, Bureau of Labor Statistics is a nationally recognized source of career information. Search the site by job title or keyword. Below are just a few of the pages under the keyword "marketing."
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Economists and Market and Survey Researchers
Printing and Publishing
Public Relations Specialists
Radio and Television Broadcasting
Sales Worker Supervisors
Top Executives
To find out more about the duties and qualifications of specific jobs in Marketing, Sales and Public Relations, go to The Seattle Times Jobs site and enter a search for 'marketing.'
For more information, it might be helpful to use a search engine such as www.google.com and search on the keywords:
Careers in Marketing