Trademark Goodwill As A Public Good: Brands And Innovations In Corporate Social ResponsibilityCivil Law | School of LawMargaret ChonJournal ArticleLewis and Clark Law Review, 21(2), 277Chon, M. (2017)HeinOnlineLSAP 3 Ecological EconomicsLSAP 7 Community Resilience and EmpowermentSDG 8 Economic GrowthSDG 12 Responsible ConsumptionSDG 16 Peace